Christina Gahn

Research

In Progress

Dissertation

  • On target – The success and use of tailoring in targeted campaign messages.
    Supervised by Prof. Thomas M. Meyer, PhD and Prof. Heike Klüver, PhD

Current projects / Working Papers

  • Voter's reaction to targeted campaign messages.

    • Title changed and abstract currently not available for anonymity.

    • Presented at MPSA 2022 & EPSA 2022

  • Are highly targeted campaign ads more successful in election campaigns?

    • With Simon Kruschinski and Jörg Haßler

    • Abstract

  • Reporting Confidence Intervals in Public Opinion Polls.

    • Title changed and abstract currently not available for anonymity.

    • With Werner Krause

    • Presented at AK Wahlen 2022 & EPSA 2022 & ÖGPW 2022

  • The perception and evaluation of tailored campaign messages.

    • With Sanne Kruikemeier, Sophie Lecheler and Lukas Otto

  • Offline targeting on posters and newspaper ads in Western Europe.

    • With Tristan Klingelhöfer

Published

Peer-reviewed Publication

Data

Public Outreach